Knowledge Base
Keep updated on new technology, latest trends, best practices, and everything else Digital Marketing.
Changes to Google search rankings
New Google Search signals If you didn't know, last year in November, Google released an article saying that page experience signals would be included in Google Search ranking factors. In case you forgot, page experience signals include Core Web Vitals, like loading "L.C.P" (largest contentful paint), interactivity response [...]
Everything you need to know about Keyword Research
What is keyword research? Keyword research is the study of user search queries in attempts to determine the users intent. In other words, you try to figure out what your customers are typing in search engines when looking for answers to products / services your business provides. Why is keyword [...]
Local SEO Frequently Asked Questions
What is Local SEO? And why is it important? Local SEO, or Local Search Engine Optimization, is the process of creating content (pages, posts, media), on your website, with the intent of ranking locally on search results; as opposed to ranking for global web page search results. Why is ranking [...]
What makes a good home page?
What is the purpose of a landing page or “home page”? The home page or landing page is the first web page that a viewer sees when visiting your website. The purpose is to give the viewer an accurate overview of who you are, what you do, who you do [...]
Top local business listing
The top websites to list your local business in are: Facebook Business Page Google My Business Listing Yelp Business Page Bing Business YP (Yellow Pages) and Super Pages can be added to that list if you have a budget. Yes, they charge to have any serious impact. If you [...]