Marketing Advice
for small business
Our collection of articles is designed to empower small businesses with the latest strategies and tips in marketing. From optimizing your website and mastering search engines to crafting compelling landing pages and creating effective ads, we cover it all. Dive in to learn how to leverage these tools to attract new leads and convert them into loyal customers. Stay ahead of the curve with our expert advice and take your small business marketing to the next level!
What is UI (User Interface) design? A user interface is what the viewer sees and interacts with on a web page. It is the culmination of various website elements, their styles and motifs, and the [...]
New Google Search signals If you didn't know, last year in November, Google released an article saying that page experience signals would be included in Google Search ranking factors. In case you forgot, [...]
What is keyword research? Keyword research is the study of user search queries in attempts to determine the users intent. In other words, you try to figure out what your customers are typing in search [...]
What is Local SEO? And why is it important? Local SEO, or Local Search Engine Optimization, is the process of creating content (pages, posts, media), on your website, with the intent of ranking locally on [...]
What is the purpose of a landing page or “home page”? The home page or landing page is the first web page that a viewer sees when visiting your website. The purpose is to give [...]
The top websites to list your local business in are: Facebook Business Page Google My Business Listing Yelp Business Page Bing Business YP (Yellow Pages) and Super Pages can be added to that list [...]
What is SSL? SSL stands for "Secure Socket Layer" and is the standard security technology for establishing an encrypted link between a web server and a browser. This secure link ensures that all data [...]
So you have a product and now you have somewhere to operate your business from, but now what? Are you done? Well ask yourself this: Do your customers know that you exist online? Do they [...]
What is a hosting service? It is the place where all of the text, images, and files, that make up your website, are stored . Choosing the right web hosting service is extremely important. Having an unreliable [...]
What is Semantic Code? It simply means that we give our text, pictures, images, and elements "meaning" so that non-human visitors like robots, spiders, crawlers, and other computer programs, know what they are looking at. Example: [...]
Learn how to audit your own website to save the hefty consultation fees and time spent repeating work.