Knowledge Base
Keep updated on new technology, latest trends, best practices, and everything else Digital Marketing.
Google my business app getting removed
Heads up business owners. If you are currently accustomed to manage your Google My Business profile through the mobile app, it will be removed from the app store soon. They are rebranding GMB to Google Business Profile Manager. If you are used to managing it through web browser then nothing [...]
Frequently asked questions about Google Search Console
What is Google search console? It is a free website tool, created and provided by Google, that helps webmasters better manage their website. What does Google’s search console do? It shows you your website’s performance indicators (clicks, impressions, position…), current indexing status (pages crawled, valid, invalid, errors…), perceived experience [...]
SEO Basics
What is SEO? S.E.O stands for Search Engine Optimization. It is the process of optimizing content in a way that makes it discoverable by a search engine and ultimately rank on organic search results. Why is SEO important? Unlike paid advertisements, SEO is a free way to gain search [...]
Meta Descriptions: Everything you need to know
What is a Meta Description? A Meta Description is a brief summary that describes the page’s content. This description is placed inside a HTML Meta Description tag. This is what the code looks like: And this is what it looks like in a search engine. Why should I [...]
Website Cache information
Ever had your website's front-end look broken? Styles and Javascript not loading properly? Cache might be your issue. Here is a quick top level overview on what cache is, why it matters, and how it might be affecting you. What is Cache? Cache is basically a way for hardware or [...]
Differences between UI & UX Design
What is UI (User Interface) design? A user interface is what the viewer sees and interacts with on a web page. It is the culmination of various website elements, their styles and motifs, and the way they make you feel. Essentially, a good user interface design clearly aligns your brands [...]